Metaverse - SKEMA PUBLIKA

Contributions and publications on the subject Metaverse

[Video] What Futures for Metaverses?

In this video, Margherita PAGANI, Director of SKEMA Research Center for Artificial Intelligence, Associate Dean of SKEMA AI School for Business and Full Professor in Digital and Artificial Intelligence in Marketing, and Claude REVEL, Director of SKEMA Publika, discuss metaverses and answer a number of questions : What is the future of metaverses? Do they need to be regulated? If yes, at which level of intervention? Should there be international standards, professional standards? Who should dictate them? Do States need to intervene, or should they let companies voluntarily self-regulate?

watch

Metaverse

As the World Goes Meta, Will Sporting Events Follow?

In this article, Simon Chadwick (SKEMA Business School) & Rauf Mammadov (PwC) aim to explore the prospect of the metaverse platform in the sporting arena, arguing that although the market size of the metaverse is predicted to grow exponentially over the next few years, effective adoption, and utilization of metaverse platforms for sporting events will require addressing unique challenges.

read

Metaverse: Bubble 3.0 or the Future of the Internet?

by David Fayon | The metaverse has been getting a lot of press coverage since the Facebook company changed its name to Meta a year ago. While nascent solutions were already available, such as Second Life, a 3D virtual world launched in 2005 when the term Web 2.0 appeared, virtual reality headsets, NFTs, blockchain technology, and faster internet speeds have reignited interest in the metaverse. But between fantasies, a new eldorado for brands and reality, what is the truth of the meta?

read